Favicons are the icon you see next to the page titles in browsers, favorites and search engine
result pages. While they have no SEO benefits they represent your websites brand.
Why Favicon's Matter?
Helps you stand out of the crowd when visitors have multiple tabs open and on SERP's
User interface cue
How To Fix Your Favicon Issues
In the head portion of your HTML, add the below: <link rel="shortcut icon" type="image/x-icon" href="http://yourwebsite.com/favicon.ico" >
Ensure the ico or png is in the root folder if the above is used.
Refresh your browser by using the F5 key or utilize the browser 's incognito
version to see if your icon displays as desired.